ATOG Group

Guides

What you need to know when growing your business in London and the UK: area guides, leasing, costs and industry news.

Area guides

Which street suits your brand? We looked at London’s trading areas one by one.

Areas with a guide. Tap a marker to read it.

Westminster · W1

London’s best-known shopping street is going traffic-free. Who is Oxford Street for, what do rents and costs look like, and what should you check before leasing a shop?

Read the guide

Covent Garden

Westminster and Camden · WC2

With its historic market building, theatres and piazza, Covent Garden is one of London’s liveliest areas for retail and food and drink. Who is it for, how does ownership work and what should you check?

Read the guide

Free checklist

Opening a shop in London: a 25-point checklist

25 points in 5 sections: strategy and budget, location, lease, fit-out and consents, opening. Leave your email address and download the PDF straight away.

Articles

Featured

Leasing a Shop on Bond Street: What to Know About the World’s Most Expensive Shopping Street

In 2025 New Bond Street became the world’s most expensive retail street for the first time. We look at Bond Street’s history, rent levels, which brands it suits and what to watch for in the lease.

25 October 20266 min read